Hyper-Personalizing Online Shopping Recommendations With Personality Analysis
Online recommendation systems use algorithms to help customers find their preferred items based on a customer's profile -- a composite of...
Uncovering Deceptive Opinion Spam in Online Reviews
In today's digital age, consumers increasingly rely on online reviews to make informed decisions about products. However, this reliance...
The Importance of Emotional Tone in Online Review Ratings
Researchers have investigated how customer experience is reflected in online reviews, specifically examining emotional tone and word...