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Go Deeper, Aim Tighter, Change Minds!

Receptiviti helps you understand your audience on a deeper level, using science-backed methods of language analysis to provide marketers and communication experts with advanced psychographic data.

 

Optimize ad targeting, improve segmentation, identify new ways to personalize messaging, and drive campaign success.

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Tailored Communications At Scale

Go Deeper 
Use our frameworks to analyze what your audience is saying on a deeper level, enabling you to build psychologically rich personas. 

Aim Tighter 
Craft your communications to suit your audience’s mindset, tailoring the messaging according to their current perceptions. 

Change Minds
Measure shifts in audience perception over time to understand how your messages are landing and demonstrate where you’ve changed minds and influenced behaviours.

Find Out How

Ready to unlock the full potential of your marketing strategy? Receptiviti's science-backed insights give you a deeper understanding of your audience, helping you optimize campaigns, refine targeting, and achieve better results.

Take the next step: fill out the form below to get in touch with our experts to see a live demo, discuss your use case, or jump right in with trial access to our API.

Insights You Can Trust

Receptiviti is the world’s most extensively validated psychological insights platform. 

Co-founded by Dr. James Pennebaker, Receptiviti builds on a foundation of decades of research by experts in psychology, linguistics, machine learning and data science. Receptiviti’s science has been cited in over 20,000 research studies. Watch James' TEDTalk.

Using our platform, you can diagnose with accuracy what’s going on for your audience internally and tap into academically validated approaches to build the right strategy for connecting with them. Our team of experts are always on hand to help you identify the best next step, either with our practical blog series or with friendly and helpful human co-pilots.

30+

YEARS OF RESEARCH

20,000+

RESEARCH CITATIONS

1,300+

USER COMMUNITY

Key Frameworks

Big Five

Personality

Assess individual personality differences on 5 personality traits/states and 30 facets.

Needs and

Values

Predict behaviour and craft messaging that aligns with people's convictions. 

Drives and Motivations

Understand motivations such as appetite for risk, focus on achievement, reward, and more.

+ 9 More Frameworks

Emotions, Communication Dynamics, Cognitive Measures and more.

Start Deploying The Science

Dive into rich insights 

Our powerful visualization tool enables you to upload any text and analyze it using our frameworks. 

Leverage pre-built dashboards or create your own visualizations to get that killer chart for your deck.

Compare audiences to each other, measure perception changes over time or see how emotions change when different topics are discussed. 

Get bespoke with the API

We also provide API access to enable you to use our data however you need, including integrating with your own in-house software.

API accounts start at $500/month 

Research-backed strategy

Leverage our team of experts to help you create powerful brand strategies based on your findings, building on the decades of research using our science.

Industry leaders trust Receptiviti

Don't just take our word for it...

“Receptiviti brought a new level to the content we create for clients, giving us a more scientific understanding of how our word choices are likely to resonate with our target audiences."

- Lizzie Rabone, Head of Predictive Analytics, EMEA, Edelman

"Marketers can improve EI skills by taking advantage of AI tools in emotional detection and natural language processing such as Receptiviti."

- American Marketing Association, September, 2023

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