Orientation - Definitions

Orientation measures whether people’s language and thoughts are rooted in the past, present, or future, as well as if they are focused on themselves or on external entities. By combining Orientation with other measures like SALLEE Emotion Insights, you can gain a detailed understanding of whether fear (one of SALLEE's 16 emotions) is associated with event in the past, a current situation that is eliciting fear, or fear of something that has yet to occur. For more detailed descriptions, examples, and research on each measure, click here.

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